Economic Development Strategic Plan
Leesburg, Virginia
The Town of Leesburg has great schools, friendly neighborhoods, fantastic youth recreation programs, natural beauty, and a charming, historic downtown. These attributes, coupled with its convenient proximity to the thriving DC metro area, have resulted in rapid growth.
Leesburg initiated a comprehensive economic development plan to intentionally and strategically direct growth to achieve the community’s vision and ensure that the Leesburg of tomorrow is the best it can be.
Planning Process
- Held focus groups & interviews with over 60 community stakeholder participants
- Identified 4 strategies for economic development and 4 strategies to support local tourism
Outcome | Strategic Recommendations
- Launch a tech incubator for local innovation and entreneurship
- Provide an event calendar and tourism info hub
- Develop a boutique hotel & multi-use event facility to attract visitors
- Target industry recruitment of industries that align with the Town's highly skilled workforce
"Completing strategic plans for any locality can be very difficult. Working with numerous groups and organizations often provides a wide range of comments and ideas. Throughout the process, I found the Better City Team to be very thorough in their work, able to listen and then develop concepts that were clearly explained and justified. Jason and his team always conducted themselves in a professional manner and were a pleasure to work with."
Russell Seymour
Economic Development Director - Town of Leesburg, VA